Economic Restructuring | Design | Promotions | Organization

Posted by Lacey Butner on 02/21/2016

Seminole Main Street could not ask for a better group of volunteers! Since 2012, we have accumulated over 4,000 volunteer hours! Way to go, Seminole! Our volunteers are the backbone of our organization, providing support to keep our many activities and quality events on track. We want you to be a part of the movement and growth of downtown Seminole!  As a nationally accredited Main Street community, we use a comprehensive commercial district revitalization strategy that has been widely successful in towns nationwide. Working together, we can build a sustainable community through this revitalization effort.


Through the National Main Street Four Point Approach, these committees keep the Seminole Main Street program moving forward.


1.     Economic Restructuring. Economic Restructuring strengthens a community’s existing economic assets while expanding and diversifying its economic base. The Seminole Main Street program helps sharpen the competiveness of existing businesses owners and recruits compatible new business and new economic uses to build a commercial district that responds to today’s consumers’ needs. Converting unused or underused commercial space into economically productive property also helps boost the profitability of the district.


2.     Promotion. Promotion sells a positive image of the commercial district and encourages consumers and investors to invest in the Seminole Main Street district. By marketing a district’s unique characteristics to residents, investors, business owners, and visitors, an effective promotional strategy creates a positive image through advertising, retail promotional activity, special events, and marketing campaigns carried out by local volunteers.
3.     Organization.  Organization involves getting everyone working toward the same goal and assembling the appropriate human and financial resources. A governing board, standing committees and full time Director make up the fundamental organizational structure of the volunteer driven program. This structure not only divides the workload and clearly delineates responsibilities, but also builds consensus and cooperation among the various stakeholders.
4.     Design. Design means getting the Main Street district into top physical shape. Capitalizing on its best assists – such as historic buildings and pedestrian-oriented streets is just a part of the story. An inviting atmosphere, created through attractive window displays, parking areas, building improvements, street furniture, signs, sidewalks, street lights, and landscaping, conveys a positive visual message about the commercial district and what it has to offer.  

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